SpongeBob SquarePants

SpongeBob SquarePants is an American animated comedy television series created by marine science educator and animator Stephen Hillenburg for Nickelodeon. The series chronicles the adventures and endeavors of the title character and his aquatic friends in the fictional underwater city of Bikini Bottom. The fifth-longest-running American animated series, its popularity has made it a media franchise. It is the highest rated series to air on Nickelodeon and ViacomCBS Domestic Media Networks' most distributed property. As of late 2017, the media franchise has generated $13 billion in merchandising revenue for Nickelodeon.[6][needs update]

The show was originally going to be titled SpongeBoy Ahoy, but it was scrapped because of copyright infringement, it was already taken by a mop company

Development
Series' creator Stephen Hillenburg first became fascinated with the ocean as a child and began developing his artistic abilities at a young age. Although these interests would not overlap for some time—the idea of drawing fish seemed boring to him—Hillenburg pursued both during college, receiving a major in marine biology and a minor in art. After graduating in 1984, he joined the Ocean Institute, an organization in Dana Point, California, dedicated to educating the public about marine science and maritime history.[29][30]

While Hillenburg was there, his love of the ocean began to influence his artistry. He created a precursor to SpongeBob SquarePants: a comic book titled The Intertidal Zone used by the institute to teach visiting students about the animal life of tide pools.[30] The comic starred various anthropomorphic sea lifeforms, many of which would evolve into SpongeBob SquarePants characters.[31] Hillenburg tried to get the comic professionally published, but none of the companies he sent it to were interested.[30]

A large inspiration to Hillenburg was Ween's 1997 album The Mollusk, which had a nautical and underwater theme. Hillenburg contacted the band shortly after the album's release, explaining the baseline ideas for SpongeBob SquarePants, and also requested a song from the band, which they sent on Christmas Eve. This song was "Loop de Loop", which was used in the episode "Your Shoe's Untied".[32][33][34]